SATO Corporation Celebrates 70th Anniversary

Posted May 17, 2010

SATO Corporation, a pioneer in the Automatic Identification and Data Collection (AIDC) industry and a leader in barcode printing, labeling, and EPC/RFID solutions, celebrates its 70th Anniversary in 2010.

SATO Corporation, with headquarters in Japan, was established in 1940 to manufacture and sell packaging machinery. In 1962, SATO was a pioneer in introducing one of the first hand-held labelers and established operations as an international supplier of labeling machinery. The U.S. subsidiary was established in 1977 and eventually became SATO America, Inc. in 1987. During that period, SATO developed the world’s first thermal transfer barcode printers for JAN/UPC/EAN POS systems and became the leader in applying the technology to the market.

SATO has remained at the forefront of thermal printing technologies. Our product line includes direct thermal and thermal transfer printers, OEM print engines, printer accessories, label design software, labels and thermal transfer ribbons. Today, SATO continues its tradition of designing and manufacturing high quality printers for a wide variety of industries and applications that deliver reliable and dependable performance with every print job.

“Year after year, SATO has remained focused on developing the right solutions for the right applications for customers around the world,” said Gary Krause, Marketing Director of SATO America, Inc. “Our continued dedication as a leader of identification and labeling solutions for 70 years is truly an amazing feat by any standard. SATO is and will continue to be a trusted and respected name in our industry and that fact is backed by seven decades of continued growth and expansion in business relationships new and old.”

In line with its corporate motto of “ceaseless creativity”, SATO Corporation is proud of its heritage and will continue to create new products that meet their customers’ needs.

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