{"id":2437,"date":"2010-05-12T09:40:22","date_gmt":"2010-05-12T15:40:22","guid":{"rendered":"http:\/\/www.barcodesinc.com\/news\/?p=2437"},"modified":"2019-10-16T10:46:59","modified_gmt":"2019-10-16T16:46:59","slug":"datalogic-scanning-announces-partnership-with-mobile-marketing-provider","status":"publish","type":"post","link":"https:\/\/www.barcodesinc.com\/news\/datalogic-scanning-announces-partnership-with-mobile-marketing-provider\/","title":{"rendered":"Datalogic Scanning Announces Partnership with Mobile Marketing Provider"},"content":{"rendered":"

Continuing to leverage the rapidly expanding mobile commerce and marketing trends in retail, Datalogic Scanning<\/a> is pleased to announce its joint marketing agreement with RocketBux, a white label mobile marketing services provider.<\/p>\n

With over 2.4 billion active users worldwide and 10 times as many consumer access points as the wired internet, the mobile marketing industry is positioned for unprecedented growth. These statistics are not lost on retailers, payment processors or loyalty companies who are eagerly adopting services to take full advantage of this new, high-growth channel.<\/p>\n

Datalogic Scanning and RocketBux began working together in 2008 by deploying several mobile commerce pilot programs utilizing Datalogic\u00e2\u20ac\u2122s new imaging-based POS bar code scanners<\/a> and RocketBux\u00e2\u20ac\u2122s leading suite of mobile commerce tools, which includes bar codes that are generated by mobile phones. Datalogic Scanning selected RocketBux because their solutions are simple to use and require no special downloads or applications.<\/p>\n

RocketBux\u00e2\u20ac\u2122s bar coded products work extremely well with Datalogic\u00e2\u20ac\u2122s exclusive Illumix\u00e2\u201e\u00a2 Intelligent Illumination Technology, which enables retailers to quickly and easily read bar codes from mobile phones without any cashier or user intervention at the POS<\/a>. They also use superior, patented bar code optimization technology with either 1D or 2D codes. Both companies agree these features are necessary to achieve the broadest adoption rate among consumers.<\/p>\n

\u00e2\u20ac\u0153We are very pleased to expand our relationship with RocketBux,\u00e2\u20ac\u009d said Datalogic Scanning\u00e2\u20ac\u2122s President and CEO, Bill Parnell. \u00e2\u20ac\u0153Their mobile commerce expertise combined with our renowned data collection devices are a tremendous asset for our customers interested in mobile commerce technology.\u00e2\u20ac\u009d<\/p>\n

According to Walt Granville, VP of Sales for RocketBux, \u00e2\u20ac\u0153Datalogic\u00e2\u20ac\u2122s broad imaging product line and vast experience within the auto ID space has really helped us refine our portfolio of mobile solutions.\u00e2\u20ac\u009d<\/p>\n

FMI 2010 marked the official kickoff of the partnership between Datalogic Scanning and RocketBux. Representatives from RocketBux demonstrated their unique mobile marketing products at Datalogic Scanning\u00e2\u20ac\u2122s booth and, in conjunction, Datalogic featured a preview of the world\u00e2\u20ac\u2122s first single plane scanners with imaging technology, the Magellan\u00e2\u201e\u00a2 3200 VSi and 3300 HSi, as well as the Magellan\u00e2\u201e\u00a2 1100i imaging-based presentation scanner<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Continuing to leverage the rapidly expanding mobile commerce and marketing trends in retail, Datalogic Scanning is pleased to announce its joint marketing agreement with RocketBux, a white label mobile marketing services provider. With over 2.4 billion active users worldwide and 10 times as many consumer access points as the wired internet, the mobile marketing industry […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[22],"tags":[7,74],"yoast_head":"\nDatalogic Scanning Announces Partnership with Mobile Marketing Provider - Barcoding News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.barcodesinc.com\/news\/datalogic-scanning-announces-partnership-with-mobile-marketing-provider\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Datalogic Scanning Announces Partnership with Mobile Marketing Provider - Barcoding News\" \/>\n<meta property=\"og:description\" content=\"Continuing to leverage the rapidly expanding mobile commerce and marketing trends in retail, Datalogic Scanning is pleased to announce its joint marketing agreement with RocketBux, a white label mobile marketing services provider. 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