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Item Intelligence & The Shopper’s Journey

Posted November 17, 2014

resizedContentImage_d821bcf03fdae34493c861ad38e638b7For brick and mortar retailers to stay competitive in today’s ever-changing retail landscape, they must begin to use powerful in-store technologies that enable the management of store inventory assets, the creation of engaging digital customer experiences, and the collection of valuable data.

Engaging customer experiences can be implemented at all steps of the buying journey. While the traditional shopper’s journey has followed a path of go, search, learn, try, buy and get, the shift to omni-channel retailing and the rise of mobile device shopping has allowed each shopper’s journey to become unique and personal. Because of this, retailers must now integrate digital experiences into physical locations, keeping customers engaged while shopping in store and enabling the collection of data, much like the data collected when customers visit an eCommerce website. To do this, retailers must introduce Item Intelligence into their business strategy.

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High Performance RFID Unlocks Your Business Productivity and Profit

Posted January 27, 2014

2014-01-27_1011To compete effectively in today’s business environment, you need to be more responsive, more nimble and more efficient. To protect ever-thinner profit margins, you need more data, more accurate intelligence and more streamlined processes in less time using less money. Your supply chain is more global and complex, so you need more real-time, error-free inventory and tracking processes to maintain accountability and productivity.

Enterprises from retail to healthcare/pharmaceuticals are turning to automated RFID systems to gather the business-critical asset and tracking data they need to improve processes, productivity, and profitability. As the need grows for faster, more reliable data collection in hectic business environments, so does the demand for higher performance RFID hardware. Motorola is meeting that demand with a new standard in business-class RFID performance – the Motorola FX7500 Fixed RFID Reader.

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TSL Offers New Accessory Option for the 1128 Bluetooth UHF RFID Reader

Posted December 19, 2013

TSL has announced a new wrist mount and belt holster accessory for the 1128 Bluetooth UHF RFID Reader, facilitating fast, accurate and cost-effective tracking of products, assets and data in such applications as retail, logistics, warehousing and distribution.

The 1128 Bluetooth UHF RFID Reader is designed to communicate wirelessly with a variety of Bluetooth-enabled mobile devices, including enterprise handhelds, consumer phones, touchscreen MP3 players, tablets and PCs. Using the new MC40 Wrist Mount and carrying the 1128 Bluetooth UHF RFID Reader in the Belt Holster, data can be captured and transmitted completely hands-free via automatic RFID scanning.

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RFID Labeling for Retail

Posted November 19, 2013

Industry Need

In today’s fast paced retail environment, to remain competitive and profitable it is important that retailers and brand owners have a high level of real time visibility of inventory throughout the supply chain and including the retail shelf itself. Accurately tracking products from the manufacturer and through the DC’s in combination with a good alignment with backroom replenishment processes are critical in addressing and improving operational concerns such as inventory related costs associated with cycle stock and safety stock levels.

To be successful in managing inbound and outbound operations as well as in stock and out of stock inventory, retailers must have a way to streamline their processes that will enable them to improve operations and efficiencies on all levels with the end result of increased sales and revenue. Major retailers are looking at multiple areas in their supply chain and at store levels that the integration of RFID into these operations could provide opportunities to make significant gains in speed and accuracy as well as multi-channel inventory management.

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Trasluz Achieves Control of all Processes and Activities Through RFID Technology

Posted November 12, 2013

Trasluz Casual Wear launched its business operations in 1999 with the objective of becoming an established brand in the children’s fashion industry. Based in Burgos (Spain), the company designs and sells clothing for children aged between 2 and 16.

The company sells its products in its home country Spain as well as to Portugal, the UK, The Netherlands, Italy, Germany and the US, and is expanding its market presence using franchises, multi-brand channels and online sales.

With these ambitious expansion plans, Trasluz decided to introduce state-of-the-art technology in order to automate the maximum number of logistics and distribution processes possible, and set up an effective track-and-trace facility to trace every item of clothing ordered – from production through to delivery to the end client and all reverse logistics stages.

The chosen solution was an identification system based on passive RFID technology, which is fully integrated into the management software of the company.

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RFID Printing: Now More Reliable and Affordable

Posted August 29, 2013

2013-08-29_1021It has been over 40 years since the first RFID device was patented. In its early stages, it was seen as unreliable and far too expensive to adopt over barcode technology. However, more recently companies are starting to adopt RFID technology due to its improvements in readability and cost effectiveness. With these enhancements, companies are seeing the benefits of RFID over barcodes. For example, organizations conducting inventory counts or accounting for high value assets using barcode technology must scan each barcode individually, which requires a considerable amount of time and resources. Whereas RFID readers allow for mass data capture. Additionally, RFID provides real-time, accurate data, which offers tremendous advantages in several industries.

One facet of RFID that has helped simplify the technology and lower the costs is RFID printing. Instead of investing in more costly RFID tags that are typically overkill, companies have found that RFID labels (“Smart Labels”), which are adhesive labels embedded with RFID inlays, are suitable for their requirements. Thus, organizations have the freedom to print their own RFID labels by investing in a RFID printer and RFID label software, both of which have the ability to print barcodes too.

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RFID Basics with Motorola – Infographic

Posted August 2, 2013

RFID has been a buzz word in the auto-ID industry for some time now and is being adopted more everyday by businesses looking to improve efficiency and visibility in their operations. With any new technology, there can be a lot of questions when learning how it works and what components are needed in a system.  This infographic is a great primer and starting point on the very basics of what is involved in an RFID system and the variety of Motorola readers available to get the job done.

Like any technology, there will probably more questions as you learn more so feel free to contact us at BarcodesInc to see how RFID can improve your daily operations.

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QuikQ Installs More Than 1,000 UHF RFID Systems At Fueling Stations

Posted January 10, 2013

Impinj Speedway RFID ReaderQuikQ has announced that it has installed more than 1,000 of its SmartQ systems at truck stops and travel centers throughout the United States. The SmartQ cardless fueling system leverages EPC Gen 2 passive ultrahigh-frequency (UHF) RFID tags (employing Impinj Monza 4 RFID chips) that can be affixed to trucks or trailers so that the vehicles can be identified while pulling into fuel lanes at truck stops. Once a vehicle is identified via an Impinj reader wired to as many as to four antennas mounted above the lanes, the system can automatically identify that truck, after which its driver can begin fueling without having to swipe a card or enter data on the pump’s keypad.

Love’s Travel Stops and Country Stores has implemented the system at more than 200 of its fuel stations to date. TravelCenters of America (which operates 165 sites) has also installed the solution, QuickQ adds, and is nearly finished with that deployment. In addition, QuikQ reports, many independent truck stops and travel centers are utilizing its SmartQ system. Acknowledging QuikQ’s growth, Impinj named the company its North American VAR Partner of the Year.

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