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Trasluz Achieves Control of all Processes and Activities Through RFID Technology

Posted November 12, 2013

Trasluz Casual Wear launched its business operations in 1999 with the objective of becoming an established brand in the children’s fashion industry. Based in Burgos (Spain), the company designs and sells clothing for children aged between 2 and 16.

The company sells its products in its home country Spain as well as to Portugal, the UK, The Netherlands, Italy, Germany and the US, and is expanding its market presence using franchises, multi-brand channels and online sales.

With these ambitious expansion plans, Trasluz decided to introduce state-of-the-art technology in order to automate the maximum number of logistics and distribution processes possible, and set up an effective track-and-trace facility to trace every item of clothing ordered – from production through to delivery to the end client and all reverse logistics stages.

The chosen solution was an identification system based on passive RFID technology, which is fully integrated into the management software of the company.

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