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The Motorola DS4208 Helps Go Outdoors Improve the Customer Experience

Posted June 13, 2013

Go Outdoors was faced with the challenge of wanting to provide a customer loyalty program but wanted to avoid using the traditional plastic card which are easy to forget and lose. With the ubiquity of smartphones today it only made sense to utilize an application that customers would always have on their phones.

The main hurdle for Go Outdoors was finding an imager scanner that was reliable, consistent, and able to easily read codes from a mobile device screen. The Motorola DS4208 was the perfect fit to make it quicker and easier to validate customers’ details while ensuring their scanner investment with a unit that would perform all scanning tasks in their stores for years to come.